FORD x GOOGLE
A red off-road vehicle with Google Maps branding on the side, driving through a sandy desert with dust and orange sand kicked up by the tires, against a clear blue sky.

From the longest off-road trail in the lower forty-eight. Ford and Google teamed up to map the entirety of the Trans American Trail from Oregon to North Carolina.

August 2025

United States of America

Three vehicles driving on a dirt mountain road with colorful, steep terrain and a forested valley in the background.

LBB ONLINE :

https://lbbonline.com/news/Ford-Maps-the-Entire-TransAmerica-Trail-with-Googles-Street-View-Camera

A moving trail of separated cars driving on a narrow, winding dirt road surrounded by dense green trees.
Sunlight shining through trees onto a gravel road in a dark forest.
Four vehicles driving on a winding mountain road at dusk, with dust clouds and rocky cliffs in the background.
Several off-road vehicles traveling on a rocky dirt trail through a mountainous landscape with green foliage and a partly cloudy sky.
A red SUV driving through water, splashing water around with a blurred green background.
Three people standing on a large rock outcrop in a mountainous landscape during sunset, with a red off-road vehicle parked nearby.
A black SUV driving on a dirt road in a remote, open landscape with cloudy sky overhead, luggage on roof rack.
Three men standing next to three off-road vehicles on a beach, with waves in the foreground and cloudy sky overhead.

Photography Teddy Banker
Creative : Wieden + Kennedy NYC
Production : Farm League

Client : Ford x Google

Moving cars traveling down a dirt road through a green, wooded area on a cloudy day.
A blurred silhouette of a person against a sunset or sunrise sky, with shades of pink, purple, and orange, possibly on a mountain or sandy landscape.
A large fish, possibly a pike, with sharp teeth and blue-gray coloring, in water with a motion blur effect. Overlaid text reads 'GET A GRIP'.